FRACTIONAL EXECUTIVE LEADERSHIP · HOSPITALITY & WELLNESS
BAHAMAS 7 YR · SINGAPORE 3 YR · BALI / INDONESIA · AVAILABLE GLOBALLY
THE PROBLEMS
YOU CAN'T SOLVE
AREN'T INVISIBLE.
I find them. Then I fix them.
Fractional CEO · COO · MD. Deep roots in hospitality and wellness. Built for any founder with an execution problem.
START THE CONVERSATION →WHAT I DO
OPERATOR-LEVEL
WORK.
Fractional commitment.
Growth-stage companies rarely need a full-time executive. They need someone who has done it at scale, moves without hand-holding, and has already made the expensive mistakes elsewhere.
01
Fractional COO
Full operating infrastructure — hiring architecture, vendor relationships, P&L discipline, team cadences. Everything that makes the machine run without the founder in every decision.
02
AI-Augmented Operations
Operationalizing AI across finance, reporting, and internal workflows. Built and deployed — not just advised. MCP servers to multi-agent pipelines.
03
Fractional CEO / MD
Interim or transitional leadership for businesses navigating founder step-back, acquisition, expansion, or turnaround. Full accountability. Defined exit.
04
GTM & Growth Infrastructure
Revenue architecture for companies that have product-market fit but haven't built the commercial engine. Partnerships, channel strategy, distribution, unit economics.
05
Hospitality & Wellness Ventures
Deep domain experience in luxury hospitality, resort development, and wellness platforms. Operational setup, brand architecture, commercial strategy.
06
Deal Structuring & Advisory
Complex multi-party deals, licensing, and partnership structures. Particular depth in Southeast Asian markets and cross-border arrangements.
$45M+
P&L held with full outcome accountability — not advisory
400+
People managed across hospitality, tech, and wellness at scale
15 YR
Building, breaking, and fixing infrastructure across three continents
DEEP DOMAIN: LUXURY HOSPITALITY · WELLNESS · TECH · SOUTHEAST ASIA · CARIBBEAN
THE ENGAGEMENT
EMBEDDED.
NOT JUST
available.
A 242 engagement is structured like an executive hire — outcomes, accountability, skin in the problem. Not a retainer for calls.
START WITH A CONVERSATION →01
DIAGNOSTIC CALL
30–45 minutes. No pitch. We map the constraint — what's broken, what it's costing, and whether this is the right fit. Most calls end with clarity regardless of outcome.
02
SCOPE & STRUCTURE
Defined deliverables, time commitment, and engagement terms. No ambiguity on what you're buying or what success looks like.
03
EMBEDDED EXECUTION
Hands-on from day one. Direct involvement in the decisions that matter — not advisory at arm's length.
04
STRUCTURED HANDOFF
Every engagement ends with systems, playbooks, and team capability to sustain what was built. The goal is to make myself unnecessary.
Kirk Bouffard — Global-Remote
THE OPERATOR
NOT BETWEEN GIGS.
Still building. Still operating.
Currently embedded as Head of Operations at Savaya Group — a multi-venue luxury hospitality portfolio in Bali. Simultaneously running OurForm, a biomarker wellness platform scaling across Southeast Asia. I also build the AI infrastructure I use: MCP servers, multi-agent pipelines, automation systems. When you engage 242, you're working with an operator who is already active — not one between gigs.
Seven years operating in the Bahamas across luxury resort and hospitality infrastructure. Three years in Singapore building across tech and wellness. Now based in Bali with a global client base on EST/PST hours. The operating experience isn't theoretical — it's cross-cultural, cross-sector, and still running.
Head of Operations — Savaya Group
Bali · Active
CEO / Founder — OurForm PTE Ltd
Singapore · Active
GM / Operator — Luxury hospitality
$45M+ P&L
Fractional COO / Consulting
Bahamas · Singapore · SEA
SELECTED ENGAGEMENTS
SELECTED ENGAGEMENTS.
Four situations. What happened.
LUXURY HOSPITALITY · BALI · OPENING & OPERATIONS
Opened Savaya Bali in the middle of a pandemic — the venue went on to be ranked #1 in Asia and #5 in the world by DJ Mag Top 100. Simultaneously disengaged from a shared services partner, built the back-office infrastructure from scratch, and managed multiple additional venue openings from mid-construction to launch. Navigated pre-pandemic AR challenges without losing the operational trajectory needed to scale. Kirk joined as Head of Operations — responsible for the full operational build as operator, not as founder or investor.
#1 Asia · #5 World · DJ Mag Top 100 · Opened during COVID
AI-AUGMENTED OPERATIONS · MULTI-ENTITY · INFRASTRUCTURE
Built and deployed an automated operations reporting pipeline across multiple businesses — replacing manual data collection, consolidation, and reporting with a system that runs without the team touching it. Designed and built using MCP servers and multi-agent workflows. The result: hours of weekly busywork eliminated, leadership gets clean reporting without chasing it.
Manual reporting eliminated · MCP servers · Multi-agent pipeline
ENTERTAINMENT & NIGHTLIFE · BAHAMAS · P&L PERFORMANCE
Seven-figure entertainment venue in a union environment. Inherited a performing operation and pushed it further — drove year-over-year EBITDA improvement through equal parts revenue growth and cost discipline. Maintained 50%+ operating margins across a 100-person team over five years while navigating the cultural complexity of Caribbean labour markets.
50%+ operating margins · 7-figure EBITDA · 5 years
WELLNESS PLATFORM · SINGAPORE · BUILT FROM ZERO
Founded OurForm from concept to operating company — a biomarker-driven wellness platform incorporated in Singapore with operations in Indonesia. Built the full commercial infrastructure: product, supply chain, DTC brand, and customer base. Surpassed 1,000 customers served in the Indonesian market with no external funding.
1,000+ customers · DTC · Indonesia · Built from zero
WHAT CLIENTS SAY
"
Kirk doesn't advise from the sidelines. Within the first two weeks he had restructured our entire operational reporting, identified three significant cost leaks, and given our leadership team clarity they hadn't had in two years. The ROI was visible before the first month was up.
CEO · GROWTH-STAGE TECH COMPANY · SOUTHEAST ASIA
AVAILABILITY
UP TO THREE
CLIENTS.
That's the limit.
Genuine availability and direct access. Not spread across twenty companies.
If you're reading this, there may be a slot open. There may not be.
GET IN TOUCH
START THE
CONVERSATION.
Direct. No gatekeepers.
If there's a fit, you'll know by the end of the first call. If there isn't, you'll still have more clarity than you had before it.
RESPONSE TIME
Within 24 hours